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Tips on Handling E-Commerce Payments Securely
Although a growing number of people choose to buy things online with their credit cards, there are still those who choose not to do so due to the risks involved in these transactions. Some of the questions that they ask are whether they can ensure that their sensitive personal and financial information will stay protected and that they are transacting with a trustworthy merchant.
These can be hard to establish, especially if your e-commerce site is fairly new and it hasn’t got lots of feedback from your customers yet. So, how can you build confidence? You will need to assure them that you can manage their payments securely. How can you do so? Here are a few methods to help you to that.
Tip 1: Have a Secure Site.
No matter how secure your payment gateway is, you will be surprised t get serious backlash from the clients in case your site becomes endangered. It is possible to avoid this from happening by deciding on a secure platform for your e-commerce website. In that instance, an open source e-commerce platform would be a great idea because you will receive consistent get security updates which will help protect your website from hackers.
Tip 2: Get the Facility to Accept Payments Securely.
Your website needs a facility to accept payments. If you are managing only small transactions with a few clients, then a merchant account will do for you. It will allow you to accept different types of electronic payments like credit cards, electronic checks and other payments created by Andrew Phillips Cliq. However, if you are also likely to handle shipping of a massive quantity of orders, then you will have to get a payment gateway. Whatever merchant account and payment gateway you choose, ensure that it has a good reputation for offering reliable security. This is essential as you need something which will secure your clients’ sensitive data, such as their sending addresses, credit card numbers, and their names too.
Hint 3: Give Other Payment Choices.
Credit card details could be quite a dangerous and tricky endeavor. It also means a good deal of responsibility for you because you are the website owner. The good thing is that there are several other payment choices which don’t require clients to supply their credit card information. One such choice is PayPal. All they need to do is input their account’s e-mail address and authorize the trade. The only problem with this kind of choice is that they come with hefty transaction fees that could hurt your profits.
Whether online or in the real world, you can build trust among customers by making them feel secure when buying from you. And you can do this on your e-commerce site by offering them with safe and protected options by which they can transact with you.